Africa

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African clothing store avaThe Hollywood movies often play an important role in the popularizing… just about anything, from cars to gadgets, from clothing and accessories to hairdos and makeup. Lately, we got a great example of such influence: the movie Black Panther, released in 2018, caused a real boom for folk clothing business in the US. The small stores that sell traditional African outfits and accessories received a 70-80% increase in foot traffic. And all because people buy African-style clothes to create the atmosphere for movie watching parties.

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African avaAfrica is an astounding continent, with unique traditions, beliefs, and culture. There are so many different ethnic groups in Africa, who continue to keep and estimate their cultural identity throughout ages. Even in the 21st century, many African folk costumes or garments are still in use by the locals. Of course, a lot of people from other parts of the world like and often buy the traditional outfits from Africa. And that’s alright – it helps to grow African economy and fight the poverty. But there is a question, if foreigners should wear folk African costumes, not knowing what they mean or symbolize.

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Dashiki avaIndigenous African Yoruba people wear a beautiful garment that was being developed both in their motherland – Africa – and outside the country (in the US and the Caribbean) for decades. This clothing piece has a different name for male and female variation. And for many Africans, it became the symbol of the Black identity and millennial tradition. But how does it look like? And what’s so special about it? Let’s find out a little bit more about the dashiki and buba – such unusual names can’t hide something boring and prosaic!

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Doek avaA headdress is probably the most important part of African folk costume. And the whole existence of this piece of clothes is based on African history, traditions, weather conditions, and local fashion. So, only today and only for you)) – 5 best ways of wrapping an African head tie. And they are forehead scarf, head wrap bun, head tie, twisty bun, and oversized chignon. So very easy to make and look very authentic.

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Head wrap avaThis is a story told by the young woman from Jamaica. Her name is Lyndsay, and she will share with us her knowledge about the African traditional head wrap that is used throughout African diaspora in the US, the Caribbean, and South America. Head wrap, head tie, headdress, duku, doek, gele, tukwi, musuro, or turban. These are just a few names given to the ornate headscarf worn by Black women across the diaspora.

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African clothes avaIn Africa, the clothing traditions are very strong. Locals often use the folk clothes during the ceremonies and special occasions (for instance, weddings, rituals of entering womanhood or manhood, national festivities, etc.). Even when they wear a European-style clothing, Africans mix it with the traditional garments, accessories, and adornments. Such mixes are typical in Africa or for those Africans who live abroad. By the way, even living in foreign countries, Africans don’t hesitate to wear folk outfits in day-to-day life and for ceremonies.

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Algerian bride avaAlgerian bridal outfit is magnificent. If you’ve never visited Arab countries, there is a great possibility that you haven’t ever seen anyone dressed and jeweled as richly and opulently as these brides. Dozens of rows of pearls, massive gold jewelry, gems, embroidery with gold and silver threads – everything is glowing and sparkling. Every bride looks like a royal queen on her wedding day. It is a tradition, so those who are poorer and can’t afford so many jewels, borrow or rent them. But let’s find out what other wedding traditions do they have in Algeria.

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Algeria avaAlgerian fashion is very unique. It was formed by the influence of three different civilizations: Arab, African, and Mediterranean. The geographical position of Algeria historically was the cause of culture mixing: meetings, trading, and exchanges between three worlds were common. No wonder, Algerian clothing traditions are so rich and diverse.

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Tswana avaBotswana is a country in Southern Africa that has rich and interesting clothing traditions. Many of them were formed under the influence of colonizers and missionaries who appeared in Botswana in 19-20th centuries. Today traditional Tswana outfit is a mix of Western-style or Victorian Era dresses with the pieces of clothing that are pure Tswana (for example, kaross – traditional blanket made from animal skins). Some costumes of ethnic minorities in Botswana also deserve special attention. We're talking about the Herero dress.

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Ancient Egypt avaWe know a lot about Ancient Egypt and its fashionable clothing, jewelry, and makeup from the movies, pictures, and books. But how do you think, have you seen and heard everything there is to know? Of course, not. There are still curious facts about the traditional attire and style of Ancient Egypt that we are glad to share with you. For instance, ever wondered why wigs were so popular in Ancient Egypt? Or are you aware that on some Egyptian statues, the beards are removable and why?

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Loom avaEgyptian craftswomen from Naqada district are masters in hand weaving the scarves. This craft is ancient and it has been feeding the locals since hundreds of years ago untill today. Though, in modern days, fewer and fewer people are ready to work so hard to earn a living. The traditional handwoven textile of Naqada is exciting to watch but it is a hard labor – each step of the process is handmade: from inventing the future design and color palette to spinning the yarn to preparing the threads for the loom to weaving to finishing the scarf, etc.

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Egyptian Couple avaWhen people hear a phrase “Egyptian traditional clothing”, they think about the attire of the Ancient Egypt. But actually, the folk dress used in modern Egypt differs much from the wrap-around garments that barely covered the bodies of ancient Egyptians. Since the 1500s, citizens of Egypt tend to cover their body parts thoroughly. Locals inherited a lot of features from the clothing fashion of Ottoman Turks, Europeans, and Muslim countries. But some tribes of Egypt are still keeping their own centuries-old tradition in clothes, e.g. the Bedouins and the Nubians.

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Ethiopian couple avaEthiopian people still wear their traditional clothes rather often. Older people and the citizens from the rural area use the folk dress every day. Though in large cities, Ethiopians prefer the western-style clothing, they also get their traditional costumes out of the closet during the festivals, weddings, and national celebrations. It’s not just because of clothing traditions and customs, but also the climate and weather conditions of Ethiopia. The folk costumes were designed to fit the peculiarities of this country perfectly, to give locals the protection from the vagaries of weather, and to make them feel comfortable.

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tie dye avaAfrican craftsmen work hard to make the most extraordinary dyed patterns on the fabric. The method is called “tie-dye”. The process itself is rather simple – you can even try to hand dye your clothes at home using this technique. But we’d like to show you how Africans originally tie-dye the cloth, leaving their traditional patterns on it. The act is mesmerizing.